If you’ve ever waited at a car service center, you know the drill - you sit, scroll, maybe try to get some work done. And the first thing you usually ask for?

WiFi password

For Al Mansour Automotive, that moment turned into something bigger than just handing out a password. Instead of treating guest WiFi as a basic utility, they decided to make it part of the customer experience - and, just as importantly, a way to better understand and engage with their customers.

A Quick Look at Al Mansour

Al Mansour Automotive has been around since 1975 and is one of the key automotive players in Egypt and the region. They represent major brands like GM, Isuzu, Peugeot, and MG, and run a wide network of sales and service locations.

In short - they deal with a lot of customers, across a lot of places, every single day.

Project context

While WiFi was already available across service locations, it offered limited control and visibility. The network didn’t allow proper user identification or verification, making it difficult to collect meaningful data or personalize the experience.

At the same time, operating across multiple brands and locations required more flexibility - especially the ability to tailor captive portal flows and customer journeys to each specific branch and scenario.

What They Wanted to Achieve

The goal wasn’t to overcomplicate things. It was actually pretty practical:

• Make easy access for customers

• Have a consistent system across all locations

• Adjust the experience depending on the branch or brand

• And finally - start collecting useful, structured customer data

Solution: Linkyfi Deployment

Linkyfi, a powerful WiFi management and marketing platform developed by AVSystem, was chosen for its ability to deliver robust connectivity and advanced analytics. The solution’s key features include:

• Custom-branded login pages offering seamless onboarding.
  

• Real-time insights
• Data collection

Rolling It Out (Without Breaking Anything)

The rollout was done step by step, which helped avoid the usual “big launch chaos.”

1. It started with a workshop involving Al Mansour, Golden Technologies, and Linkyfi to align on what needed to be done and how.
2. Then came the technical side - configuring around 60 access points across different service locations and connecting everything into one centralized system.
3. One key piece was SMS verification. It added a simple layer of security without making things annoying for users. You enter your number, confirm it, and you’re in.
4. From there, the solution was gradually rolled out across locations, making sure everything worked smoothly before expanding further.

What Changed?

From the customer side - it’s just better.
You walk in, connect quickly, and get on with whatever you were doing. No friction, no confusion.
But behind the scenes, a lot more is happening.
Al Mansour now knows who is connecting (in a verified way), can adjust the experience depending on the location, and has access to real, usable data instead of guesswork.

Al Mansour’s Perspective

“Before, WiFi was just there - it wasn’t something we could really use. Now we actually understand who is connecting and can build on that. It’s not complicated for the customer, which was important for us, but it gives us much better visibility.”

“We operate across different brands and locations, and they don’t all work the same way. Being able to adjust the user journey depending on the context made a big difference for us.”

— Mostafa Ameen
IT Operations and Infrastructure Manager, Mansour Automotive Company

Linkyfi’s Perspective

“The captive portal deployment for Al Mansour was one of the most ambitious and rewarding projects Linkyfi has delivered in the MENA region,” says Jędrzej Filipowicz. “One of the biggest challenges was developing multiple portal versions tailored to different automotive brands, each requiring its own visual identity, communication style, and user experience.

From a technical standpoint, we designed a flexible architecture that enabled centralized management of the entire dealer and service network while still preserving the independence of individual brands and locations. We also integrated the platform with a local Egyptian SMS gateway, which required close collaboration and adaptation to local telecom requirements.

What really distinguished this project was Al Mansour’s commitment and clarity throughout the implementation process. Their highly engaged, partnership-oriented approach played a key role in delivering a solution that successfully met both operational objectives and customer experience expectations across the network.”

— Jędrzej Filipowicz
Pre-sales Engineer, Linkyfi

So… What’s the Real Outcome?

This isn’t really a story about dealership network WiFi.
It’s about taking something that’s usually treated as a checkbox feature and turning it into something that actually supports the business.
Customers get a smoother experience.
Al Mansour gets real insight into who’s visiting their service centers.
And both sides get more value out of the same interaction.
Not bad for something that starts with “What’s the WiFi password?”